Publishers Weekly - News & Trends on 60+ Readers

Book publishers are making changes to large print books and e-Readers in response to the huge number of age 60+ Baby Boomers entering the market. According to a Publishers' Weekly article on "Seeing the Big Picture", Baby Boomers account for 78 million or a fourth of America's population. Here are some changes that are happening:

• Type size will increase from the traditional 11 font size to 14 font size (not the 16 font size of Large Print books).
• More publishers will release the larger print books versions at the same time as the standard books, thanks to technology that makes this easier.
• E-Books and other new digital readers have not yet impacted the bottom line of large-print publishers, but it is just a matter of time.